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Content marketing is the act of using content to attract and engage potential customers. The goal of content marketing is to create content that will draw in potential customers, engage …

Read moreHow to Create a Content Marketing Strategy for Social Media Engagement

Categories Social Media

An Overview of Social Media Analytics Tools and How You Can Use Them to Track Your Competitors

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Social media analytics tools are pieces of software that provide marketers with the ability to track, analyze and visualize data on their social media marketing campaigns. These pieces of software …

Read moreAn Overview of Social Media Analytics Tools and How You Can Use Them to Track Your Competitors

Categories Social Media